Viral crypto memes inspire new billboard from HBUS

San Francisco. 18th December 2018 — HBUS (www.hbus.com), the exclusive US partner of Huobi (www.huobigroup.com), the world’s leading digital asset solutions provider, today announced the unveiling of their “Lose The Stress” billboard campaign. The billboard depicts an “older” man on turntables with the caption, “Who says crypto is stressful? I’m 28 and feel just fine”.

The billboard is located on the busy San Francisco corridor of 3rd Street, between Mission Street and Market Street in downtown San Francisco. As part of the billboard campaign, HBUS has eliminated all trading fees throughout the end of the year.

“HBUS is committed to providing an easy-to-use experience for our customers when they trade on our digital asset marketplace,” say Frank Fu, CEO of HBUS. “With the holiday season, it’s important for people to focus on spending time with their families and having a stress-free holiday season.”

HBUS unveiled the first billboard campaign from a cryptocurrency exchange last month, depicting human evolution from ape to man, alongside the words “Wall Street” and “Coin base”. It currently offers 12 digital currencies, including Bitcoin, Ethereum, and Litecoin, and 35 trading pairs, with plans to introduce three new tokens before the end of the year. Launched in July of this year, HBUS has recently made several key hires from Silicon Valley tech companies and Venture Capital firms, including Google, Intuit, and Draper.

“Self-aware, irreverent humour isn’t an approach often used by financial institutions,” says Laurel Hodge, Senior Creative Director at HBUS. “HBUS is a forging a new path with a bold, unapologetic personality.”